FOR IMMEDIATE RELEASE:
January 28, 2013
HOOSIER MOMMA CHOSEN TO BE SERVED AT OFFICIAL 2013 NFL TAILGATE IN NEW ORLEANS
Second year in a row to be featured before the “Big Game”
New Orleans, LA – For the second year in a row, Brownsburg, IN based Hoosier Momma has been selected to be the featured Bloody Mary mix for fans attending one of the most popular sporting events in the world. After being served at the Official NFL Tailgate last year in Indianapolis, Hoosier Momma was selected once again to be the Bloody Mary served at the event in New Orleans.
For Hoosier Momma Principals Erin Edds and KC Cranfill, this is another step in the growing national recognition of Hoosier Momma products. “New Orleans is a city with deep routed culinary traditions and is well known for it’s exquisite cocktails,” said Edds. “With all of the available options to offer, we’re honored that Hoosier Momma was chosen to serve to the fans in New Orleans.” Cranfill added that Hoosier Momma’s distribution partner in New Orleans is Glazer Louisiana.
Hoosier Momma is continuing to build on its momentum from 2012. The year started with an article in Midwest Living Magazine and a new distribution deal with national grocery distributor, KeHE. According to Cranfill, this is part of the overall growth strategy for Hoosier Momma in 2013. “Hoosier Momma has worked hard to establish the brand in our home state of Indiana.” Cranfill said, “Our focus now is to expand our reach through distribution and partnerships that will continue to grow the Hoosier Momma brand across the US.”
ABOUT HOOSIER MOMMA:
Based in Brownsburg, Ind., Hoosier Momma LLC was created in June, 2010 as a Women’s Business Enterprise (certification pending) which utilizes the creative and strategic talents of its three founding partners – KC Cranfill, Erin Edds and Cat Hill. In continuing with its rapid growth, Hoosier Momma is aggressively developing and marketing its line of products and overseeing its distribution nationally. In less than three years, Hoosier Momma products are available throughout Indiana, Kentucky, Ohio, Mississippi, Missouri, Wisconsin, Louisiana, and nationally through KeHE Grocery Distributors.
In addition to the finest restaurants, bars and hotels, the company’s signature Bloody Mary Maker is available at Walmart, Kroger, Meijer, Marsh and Martins in Indiana, as well as independent grocery stores and package liquor stores.
In 2013, Hoosier Momma will be served as part of activities at some of the world’s largest sporting events including Super Bowl XLVII in New Orleans, the 2013 Indianapolis 500 and the 2013 Kentucky Derby Festival.